esb电竞2022赛程

"B usiness leaders must consciously move away from disconnected data teams and bring together cross-functional data sets – from web analytics to email engagement to app usage, to create complete, well-rounded profiles that unlock enhanced experiences."

"China is a lucrative market, but not one for the faint-hearted and not one for every brand."

"What will be crucial is a focus on tone and empathy, and the pandemic could accelerate the move for some brands to invest more time, creativity, and money in values-based marketing."

"There is now evidence that [marketers] may be missing out on a crucial cog in the wheel by neglecting non-market participants."

"Just as Michael Jordan is enjoying somewhat of a renaissance thanks to his popular collaboration with Netflix, so too is Nike due to its subtle, underlying presence in the documentary."

"Giving back is also about supporting the local economy and local talent."

"Gone are the days of short-termism, and paying lip service to purpose and sustainability."

Employees should acquire new skills to implement initiatives and support brand management in the new-normal centred around digital and social media.

"A new solution would be for creative departments to experiment with a three-person model, a team of media strategist, art director and copywriter."

"Today, things become popular and disappear out of public view at an accelerating pace, making it harder to dwell on any topic deeply."