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"Designing for inclusivity is not a destination but a practice and mindset."

What does it mean concretely for brands or agencies to operate in the future Web 3.0?

Haleon was formed as a result of GSK demerging its consumer healthcare business and over 45% of the former's  global media budget is spent on digital, with China leading the pack at 70%.

"In comparison to carbon-emission heavyweight industries, the content creation ecosystem including ad agencies and production houses are hardly mentioned in the global conversation on climate change."

"For a start, finance directors need to see that you are a horse to back. You need to be a person in the perceived ascendant."

Nielsen's recent report said 55% of APAC marketers felt the least confident in measuring ROI across social media. Industry players share what they make of this.

"Adding ads means Netflix has to battle the privacy updates from Apple and Google, making Netflix dependent on them; look at what happened to Facebook."

If influencers in the metaverse aren’t going to be subscribing to Barbie-doll standards of classic beauty, what will they look like?

"Armed with an upgraded toolkit and the metaverse as their canvas, advertisers will soon be able to entirely reimagine storytelling, engagement and interactivity for always-on consumers."

"The bar for good customer experiences is set by consumers, not brands. It’s up to brands to continue to innovate to meet and surpass customer expectations."