WPP makes a play for clients interested in metaverse with The Metaverse Foundry
The Metaverse Foundry is a global team of over 700 creatives, producers, visual artists, developers and technologists.
The Metaverse Foundry is a global team of over 700 creatives, producers, visual artists, developers and technologists.
With the plot of virtual land, Havas Group will organise conferences, events, concerts, and client presentations, as well as launch a recruitment service within the metaverse.
The newly created role was designed to provide additional senior support for the network’s teams and enhanced leadership to clients.
Law was previously with Apple, Publicis Groupe, and R/GA, while Thompson was former global CEO of Droga5.
Mike Cooper, OMG CEO of APAC and EMEA, is now vice chairman of Omnicom Group Europe while Guy Marks has been named CEO of OMG EMEA.
During its portfolio review, Edelman found instances of clients with no emissions data readily available, as well as a few clients that do not have net-zero ambitions or goals.
Counsel will include workshops to audit client assets and identify nuggets relevant to current business affairs; story bank development;and the creation of straightforward, engaging content that eliminates jargon.
He will join Accenture Interactive in mid-February 2022.
The new practice will focus on Asia’s myriad pressing environmental, social, and inclusion issues. Wilson was BBDO Asia's head of strategy since 2012.
Before this, Roth was the chairman and CEO of IPG for 15 years.