Coke challenges Gen Z to interpret taste of Zero Sugar using stickers and GIFs
Globally, the brand has gathered non-verbal creators to interpret its taste in a series of visual films, with no words, that will be launched on their social platforms.
Globally, the brand has gathered non-verbal creators to interpret its taste in a series of visual films, with no words, that will be launched on their social platforms.
The doll is part of Barbie's new Fashionista line which also features a doll with a prosthetic leg and male dolls that are leaner and less muscular.
Since the ridicule, Gucci also renamed the product on its China website.
The animated series aims to share local culture with a global audience, including Arabic pronunciation and how to drink coffee.
The partnership places Lim as the first Southeast Asian brand ambassador for Fenty beauty.
She has 15 years of experience in the luxury consumer fashion and lifestyle industry for East Asia and Southeast Asia.
The retailer has since defended allegations of its authentication process, calling it "nothing more than a panicked and desperate attempt [by Nike] to resuscitate its losing legal case".
Noting the sensitivities around the region, a Shariah version of the video is created and the primary version will not be used to market the brand in Singapore, Malaysia and Indonesia.
Some have questioned if the product launch is simply a “social experiment”, while others have labelled the sneakers as "poverty-chic pieces”.
Here's your chance to join Jisoo's "exclusive WhatsApp group".