Pharmaceutical giant MSD picks DDB SG for Asia HPV couples creative campaign
The work will launch in key markets including Hong Kong, Malaysia, and Korea before rolling out to the rest of the region.
The work will launch in key markets including Hong Kong, Malaysia, and Korea before rolling out to the rest of the region.
In financial services, Grab is refocusing and streamlining its operations to reduce costs and grow synergies with its digibanks.
CruiSo Digital Solutions, ADA, and M&C Saatchi Indonesia also had impressive showings on the agency front.
The series of short dynamic films feature K-pop artists B.I, ITZY and SEVENTEEN.
The #WORMAGEDDON hunt requires fans to discover nine hidden locations in at least seven countries globally.
Its brand will be prominently displayed on pitch-side advertising boards, in-stadium TV advertisements, digital and social media, and official event collaterals.
Apart from fronting the luxury brand’s latest fragrance launch, the UN Women Goodwill ambassador will also be working with Prada Beauty to improve its sustainability, ethical and disclosure practices.
The spokesperson clarified that the ads were created by its Mexico team for this year's Earth Day. It did not create nor approve the translated version.
The move comes amidst Suresh Balaji joining the firm.
In a slew of ads widely circulated on LinkedIn, Mercedes-Benz associated its brand with the beauty of nature.