The brand has reinforced its commitment to innovation, fueled by immersive experience, ad tech and omnichannel marketing capability .  

The campaign was a bold attempt by McDonald’s Hong Kong to push the boundaries of chatbot technology.

With a marketing industry insight, Naughty Things Creative narrowed down the potential KOL list to the top influencers or artists to feature in the campaign. 

Take a look at how technology can help you stand out. 

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