Mindshare has appointed Bhidak Indraduta (pictured) as its new managing director for Thailand. Indraduta is a homegrown talent with 20 years of service at Mindshare and GroupM - he has been promoted from his current position and worked as his current position as the chief client officer of Mindshare Thailand for eight years. As the managing director, his responsibilities are to ensure client satisfaction – connecting them across the agencies, services of GroupM and with WPP capabilities.

During his tenure as Mindshare Thailand's chief client officer, he was the driving force behind vast arrays of new business wins - from AIA, Amway, PTT Group, Line BK to AIS.  “I am honoured and delighted to take on this role, and the opportunity to drive the continuing success of Mindshare. With the support of our talented people, plus my experience in the market and across the region, I am confident that we will have a great year in 2022 and beyond,” Indraduta added.

In addition, Indraduta will be reporting to Helen McRae, Mindshare's APAC CEO, sharing Mindshare’s mission to continue and extend across all areas of media and marketing in the APAC region.  "I am delighted that Indraduta has accepted the role of managing director for Mindshare. He has the experience and the ambition to take Mindshare to even greater heights in the future!", McRae added.

“Indraduta is a perfect fit for the role of managing director at Mindshare Thailand is a real powerhouse, truly the agency of the future with more than 300 people across its key business and specialist units in Thailand. I have no doubt that he will build on the legacy of Mindshare to accelerate the transformation of Mindshare Thailand to the next level,” Pathamawan Sathaporn, GroupM Thailand CEO said.

MARKETING-INTERACTIVE has reached out to GroupM for additional information.

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